Lana Del Rey - Born To Die

The song has quite deep and meaningful lyrics and the video shows a relationship between the singer Lana and a man. She is very vintage with the way she dresses and her theme of vintage is shown throughout the video for "Born To Die". The song shows a story of them and how at the end she was "Born to die". The video begins with the two cuddling in front of the American Flag which gives a background of the singer being american it gives an idea that she has a lot of pride for her country and wants to show that in her video. We see the exact shot at the end of the video once she has died which could be her idea of heaven.  

The camera uses a tracking shot following the roof of a church this gives an idea of the narrative story she is trying to show with her song "Born to Die" as churches you have funerals in, this matches the quite deep lyrics. The camera slowly moves towards Lana sitting on a throne type chair which is quite a powerful image of the church background behind her and the two tigers beside her. The tigers gives her a lot of power as they are very powerful creatures. She is wearing a white dress which symbolizes innocents but can also symbolize heaven which links to her lyrics and the theme of death throughout them. 

Throughout the video it cuts to different scenes of her and the man this is the narrative part of the video and shows the troubled relationship she is going through. The lyrics match the different scenes shown "Lets go get high" shows the two of them smoking in the car, the use of the narrative story shows the meaning of the song and how they are willing to do anything for love and to have a good time before it turns bad. The scenes change with the two being very passionate together to then change to him being quite forceful that she doesn't enjoy being around him anymore. The lighting is quite dark and matches the dark and deep lyrics the song is showing, it contrasts with the shots of Lana in the church as the light is bright, both of the lights show a different story. 

At 1.18 the lyric is "Sometimes love's not enough when the road gets tough"  the camera uses a close-up of Lana's face which shows her emotion when she sings the line.  Her face shows a genuine expression like she has gone through it and she isn't acting. The audience can feel a real sense of emotions coming from Lana and what the lyrics are trying to show. 

The lighting at 2.44 is a red light which gives a sign of death but also love which fits to the song and the story it is trying to tell. When the narrative story shows Lana has died in the video in a car crash the camera jumps to lana in another white dress walking down the church to some big doors. When she opens them she walks into a white light, this could be her walking into heaven it then skips to the first scene of her infront of the American Flag again which ends the video.

This medium close-up shows the fire behind the couple which gives the audience an idea that she died in a car crash. The man holding Lana is really effective as the camera zooms out of his face to show him holding her and the use of cloe-up of his face shows his expression and how he is feeling towards what has just happened. The blood on her can link to the lighting in the previous shot at 2.44 which can show what was about to happen to her and how she was about to die.